That’s a Wrap: The MozCon 2024 Day Two Recap

In the field of public relations, the human touch remains essential and irreplaceable. Learn when not to use artificial intelligence in digital PR. Post Views: 231

It costs more than you think. Last month, I hit the old stock on the Avery labels in my office cabinet. I had a bunch of things to send out, and off they went. It turns out, who knew, that old labels stop sticking. It’s entirely possible some of my really important packages never got…

In April 2024, HubSpot asked 537 email marketers across industries in the U.S. if email marketing was inbound or outbound — 51% said it was inbound, while 49% believed it to be outbound. It’s fascinating to see how opinions differ on this topic, even among professionals. As an experienced marketing leader, I’ve always approached email…

Working with generative AI tools can help, but they aren’t the only tools to get more efficient. Here are human-created tips, templates, and cheat sheets for content strategy, management, creation, and optimization. Post Views: 270

A great story or post benefits from great images — like charts, infographics, custom art, and more. I’ve had to look for designers and photographers to work for to add those elements to my writing. A great portfolio is essential to help me make the right choices of who to work with. Whether you’re a UX…

It doesn’t care whether you’re excited or filled with trepidation. It arrives, regardless. What an opportunity. Or a threat. Up to us. Post Views: 23