Local Business E-E-A-T: Real-world Examples of How This Works

Community resources are easy to take for granted. Unevenly distributed, they’re the sort of thing we miss only when they’re gone. Invisible things are easy to ignore. I was stunned to see a sign in Connecticut that listed the names of dozens of highway workers who had been killed in accidents while doing their jobs….

Learn to create SEO Chrome extensions with ChatGPT. Use this step-by-step instruction to bring your innovative SEO tool ideas to life. Post Views: 140

In the most recent edition, 270 SEOs voted for the link-building techniques they still use today. Let’s look at how to do these seven tactics. Also known as creating link bait, the goal is to create something so valuable and… Read more › Post Views: 142

Why are we more likely to get tasks done than to take on new initiatives? Checking something off a to-do list requires far less emotional energy than adding something to the list was in the first place. As is often the case, “resistance” is the answer. It’s easy to type a book, hard to write…

Generally speaking, low-competition keywords are search terms where you likely don’t need many backlinks to rank on the first page of Google (backlinks are one of the most important ranking factors). By focusing on these less competitive terms, you can… Read more › Post Views: 106

Welcome to The Creative, a series that gives content creators actionable advice from professionals in the creator economy. Whether you’re a seasoned creator or just starting out, read The Creative to learn how to grow your platform, improve your content, and stay ahead in the ever-shifting creator economy.  If you’re anything like me, you’re probably…