Link Building for Local Businesses — Whiteboard Friday

Few marketing predictions for the coming year ever materialize, but people still find them interesting and engaging. Keep all of that in mind with this first taste from CMI about 2025, including one prediction guaranteed to be true. Post Views: 71

Every day matters. It seems like a waste to spend one as a to-do list item on someone else’s agenda. It’s easy to become so focused on checking the boxes that we forget that there are people involved. Peers, colleagues and friends that with something human to offer, if we only cared enough to connect….

Peeves make lousy pets. They undermine us and put us on edge. But quirks? Little eccentricities we see in the world that offer a cost-free smile. Habits or interactions that always make us a little lighter on our feet and open the door to better… They’re easy to find, not hard to adopt and don’t…

I know nothing about the new tool. I haven’t tried it. But after trying to use HARO recently, I can’t say I’m surprised or saddened by its death. It’s been a walking corpse for a while. I used HARO way… Read more › Post Views: 132

Context matters in your content. Contextual links matter in your SEO strategy. Discover three strategies to acquire contextual links to boost your content in the eyes of Google and the linking sites’ audiences. Post Views: 110

I still believe that links should be a part of your SEO strategy, but they shouldn’t be your whole strategy. A while back, I answered the question, “Do links still matter for rankings?” by disavowing all links to a few blogs.… Read more › Post Views: 34