I’ve Had It! We Need to Stop the Fearmongering and “SEO Is Dead” Narrative
Is SEO really dead or are fearmongers twisting data to fit their narrative? Chima Mmeje debunks myths and reveals what actually works to dominate search in 2025
Is SEO really dead or are fearmongers twisting data to fit their narrative? Chima Mmeje debunks myths and reveals what actually works to dominate search in 2025
This week’s master has worked for Lou Malnati’s (pizza), Krispy Kreme (doughnuts), and now heads the marketing team at California Pizza Kitchen (back to pizza) — making her career sound like my dream delivery order after a rough Monday. Keep reading to hear from Dawn Keller, CMO at California Pizza Kitchen, on why she likes…
Very few blog posts create new information. Most serve to remix, curate, and copycat existing content, transferring the same core information from one website to another. If all your content does is shuffle common knowledge around, then I have bad… Read more › Post Views: 299
Everyone is always doing their best. Given their situation, priorities, and awareness (the circumstances), people make choices. If we want to change how others respond, we need to change their circumstances and how they see their options. Post Views: 76
Is SEO dead and should you panic? Or is everything a big hoo-ha and there’s nothing to worry about? Here’s everything we know about Google’s AI Overviews to date: Google’s AI Overviews are AI-generated summaries for search queries. Google aims… Read more › Post Views: 233
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Post Views: 198
In this article, I’ll share how you can automate your SEO reporting easily using just two tools: Ahrefs and Google Looker Studio (GLS). In theory, automating SEO reporting should help: But, in reality, these types of projects can get complicated… Read more › Post Views: 294