Intuition

Did you know thousands of publishers benefit every day from a recurring cash inflow by partnering up with other companies via affiliate programs? I sure didn’t until I started writing this article. Affiliate marketing is one of the best ways to monetize your blog, especially when you don’t sell products or services. Joining an affiliate…

Take the famous Michelin guide Branded content is mass-appeal media or entertainment content that’s either sponsored, commissioned, or created by a company. Think Netflix-style documentaries for SaaS marketers, or short films directed by clothing brands. Audiences connect with branded content… Read more › Post Views: 59

If the signal is very weak and the noise is large, it’s easy to imagine that there’s no signal at all. AI and computers can be used as lenses now, which means we can strip away the noise and see things that we certainly didn’t expect. Dina Katabi at MIT can point a radio antenna…

I recently had a pleasant experience at a local restaurant. Everyone I interacted with was friendly, the service was fast, and my food was excellent. Not long after I got home, I saw an email from the restaurant in the inbox. It was a request to take a survey to tell them about my experience….

It should come as no surprise to us marketers that short-form video was the top performing content format in 2024. As video content overtakes text-heavy content formats — whether in the form of live streams, YouTube videos, or Instagram Stories — marketers must include a plan to use in-stream video ads in their strategies. I’m…

An About page is the perfect place to learn the ins and outs of a brand. It tells you their mission, values, journey, and what others think about them. But condensing all of this into a few paragraphs is a tall order. You need a solid structure and a creative layout for your About Us…