How to Speed Up a Technical Audit Execution for Faster SEO Growth [Free Templates]

I’m willing to bet that you, as a marketer, you have experience with email marketing and SEO. If you’re a beginner, you’ve at least heard of both strategies and maybe done a bit of research into them. Regardless of your level of experience, you might still be wondering which is a more worthwhile investment for…

Imagine a weighted balance scale: on one side is brand visibility; the other, lead generation. Your job as a content marketer is to use gated and ungated content to successfully balance both goals. With gated content, users arrive at your website and see a CTA or pop-up that offers them access to content in exchange…

In traditional Ahrefs fashion, I wanted to do the largest data study ever done on AIOs to see what we could learn and share with the marketing community. For a twist on most studies, I’ve shown how they compare to… Read more › Post Views: 58

I know that behind every great company, division, or team is a great organizational structure — a structure tailored to a company‘s, division’s, or team’s goals and one that helps employees understand how they fit into the bigger picture. These are the fundamental building blocks of your business. A couple of months ago, I drew…

I doubt that the shift to entirely online shopping experiences would’ve happened as quickly as it did without the pandemic. But, the rapid shift showed us that the factors influencing consumer purchasing decisions are always changing. In this piece, I’ll go over consumer behavior statistics I’ve pulled from our 2024 Consumer Trends Report to explain…

As a full-time freelancer, I’ve sent out hundreds of job inquiry emails. While I also reply to freelance role ads, I know first-hand that you can win some of the best projects by being proactive and running outreach. In fact, that’s how I started cooperating with some of the world’s most renowned brands. Just because…