How Hackensack Meridian Health’s Content Program Became an Award-Winning Strategy

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. I never wanted a business that only looked good from the outside. Creating only to satisfy the eyes of onlookers, audiences, and critics would be, and will always be, a waste of my time….

Forms are a convenient way for bureaucracies to collect information. They’re convenient because they offload the work to the patient/customer/taxpayer. The shift in labor led to an explosion of self-serve forms, but the built-in inefficiencies punish everyone. Organizations don’t see the cost of inefficient or badly designed forms, since the user engages in private. Organizations…

To organize things a bit, we’ve organized the metrics into eight categories. Just the names themselves will give you a good idea of what’s important in content marketing. Let’s get to it. This type of metric measures the efficiency of… Read more › Post Views: 100

Unlock the potential of generative AI for SEO and content success with Alisa Scharf. Post Views: 129

In this Whiteboard Friday, learn about how to use reading patterns to optimize your content and understand how users are engaging with it. Post Views: 87