Harnessing Generative AI for SEO and Content Success – Whiteboard Friday
Unlock the potential of generative AI for SEO and content success with Alisa Scharf.
Unlock the potential of generative AI for SEO and content success with Alisa Scharf.
The word “guerrilla,” in its written form, looks pretty intense. It conjures images of rebellion and conflict. Put it next to the term “marketing,” which makes many people ask, “Huh?” But guerrilla marketing isn‘t some sort of combative form of communication. In fact, it’s actually a very unconventional form of marketing in that it raises…
For example, this site deleted about 15% of organic pages (yellow line) during the redesign, which resulted in an almost 50% organic traffic loss (orange line). Interestingly, even the growth of referring domains (blue line) afterward didn’t help it recover… Read more › Post Views: 61
Your brand’s stories create value and trust for audiences and customers. But if no one believes in your storytellers, is the story even worth telling? Here’s how to build trust in both. Post Views: 9
Nostalgia marketing is the advertising equivalent of comfort food. In a time where most marketing focuses heavily on the future, nostalgic commercials and ads transport us back to a simpler place where our current problems don’t matter. Instead of anticipating the next great thing, nostalgia marketing urges us to focus on what we already know…
If I were a creator, one of the first channels I’d explore is YouTube affiliate marketing. Think about it: Whether you’re sharing a tutorial or a product review, you can add affiliate links to every YouTube video description you create. Not only that, but you can also stack multiple links to products you recommend without…
Let other publishers create the new content. Then, your brand can curate it into valuable, relevant, and helpful content for your audience. It’s a good strategy to grow your content collection without any additional investment. Post Views: 56