4 Insights From the Google Leak — Whiteboard Friday
In this Whiteboard Friday, Tom touches on four particular insights gleaned from the recent Google documentation leak.
In this Whiteboard Friday, Tom touches on four particular insights gleaned from the recent Google documentation leak.
OpenAI officially brought an AI-powered search engine to ChatGPT. What does it mean for marketers? Should you be asking how your content becomes THE answer? Or should you pose a different question? Post Views: 89
Ever wonder what the most successful agencies did differently than everyone else? Was it luck, skill, hard work, the industry they chose, or something else? Through my consulting work at Revenue Boost, I’ve worked with and taught over 400+ agencies how to scale their business. From this, I’ve seen consistent patterns & traits in the…
In today’s data-driven world, the ability to transform data into actionable insights has never been more critical for success. According to HubSpot’s research, 36% of marketers say data helps them reach their target audience more effectively. Data-driven decision making is used in almost all areas of business, especially marketing. Why building the right strategy will…
Any time an interviewee makes me ask my boss, “Can we say that in a newsletter?” you know it’s gonna be a good day. Today, we’ve got spicy takes and spicy language from a master of marketing who made his fortune selling spicy shorts. Lesson 1: Don’t get hooked on the performance marketing drug. Preston…
As a content marketer and general marketing enthusiast, I’ve read countless physical books on digital marketing. Unfortunately, physically printed digital marketing books can quickly become obsolete, which is why I’ve turned to digital marketing ebooks. Don’t get me wrong, I will always read physical books when it comes to evergreen marketing topics. However, when it…
If you asked marketers about their 2025 content marketing budget, you’d be hard-pressed to get a straight answer. While marketers recognize the value of great content, it’s not always easy to define exactly what “great” content looks like — or how much it costs to create. I’m no exception. For more than a decade, I’ve…
OpenAI officially brought an AI-powered search engine to ChatGPT. What does it mean for marketers? Should you be asking how your content becomes THE answer? Or should you pose a different question? Post Views: 89
Ever wonder what the most successful agencies did differently than everyone else? Was it luck, skill, hard work, the industry they chose, or something else? Through my consulting work at Revenue Boost, I’ve worked with and taught over 400+ agencies how to scale their business. From this, I’ve seen consistent patterns & traits in the…
In today’s data-driven world, the ability to transform data into actionable insights has never been more critical for success. According to HubSpot’s research, 36% of marketers say data helps them reach their target audience more effectively. Data-driven decision making is used in almost all areas of business, especially marketing. Why building the right strategy will…
Any time an interviewee makes me ask my boss, “Can we say that in a newsletter?” you know it’s gonna be a good day. Today, we’ve got spicy takes and spicy language from a master of marketing who made his fortune selling spicy shorts. Lesson 1: Don’t get hooked on the performance marketing drug. Preston…
As a content marketer and general marketing enthusiast, I’ve read countless physical books on digital marketing. Unfortunately, physically printed digital marketing books can quickly become obsolete, which is why I’ve turned to digital marketing ebooks. Don’t get me wrong, I will always read physical books when it comes to evergreen marketing topics. However, when it…
If you asked marketers about their 2025 content marketing budget, you’d be hard-pressed to get a straight answer. While marketers recognize the value of great content, it’s not always easy to define exactly what “great” content looks like — or how much it costs to create. I’m no exception. For more than a decade, I’ve…
OpenAI officially brought an AI-powered search engine to ChatGPT. What does it mean for marketers? Should you be asking how your content becomes THE answer? Or should you pose a different question? Post Views: 89
Ever wonder what the most successful agencies did differently than everyone else? Was it luck, skill, hard work, the industry they chose, or something else? Through my consulting work at Revenue Boost, I’ve worked with and taught over 400+ agencies how to scale their business. From this, I’ve seen consistent patterns & traits in the…