7 Content Examples Worth Savoring on Thanksgiving

Myrtle Beach’s tourism bureau chief talks about why they created a series about traveling with autism that may soon hit a popular streaming service. He also recaps their debut owned content, Chef Swap, which appears on the Cooking Channel. Post Views: 114

Welcome to The Perspective, a series where HubSpotters weigh in on the latest business and marketing trends. “We are not your mom’s Facebook.” This bold statement was passed around at Facebook’s event for younger creators in NYC earlier this summer. As the social giant turns 20 this year, they know a big chunk of their…

In this guide, I will show how you can use content marketing to attract, educate, engage, and delight your target audience. We’ve applied what you’ll learn for over a decade, causing us to attract millions of monthly visitors to HubSpot.com. Image Source Besides our website content, our practical content marketing approach helps us get millions…

The promise of inbound marketing is a lure that attracts businesses of all kinds, but many don’t understand the effort it takes to be successful. After a few blog posts, many people flame out and grumble, “We tried content marketing, but it didn’t work for us.” As a content marketer, I see the same content…

You’ve read the headlines, clicked the research, and gone down the generative AI rabbit hole. Yes, it’s got great hype people. But they all miss the first lesson of generative AI and marketing. Post Views: 162

The year I turned 30, I started a new job. The role was a management position and carried strategic responsibility for marketing, communications and PR — all things I was excited about. Also tucked in the job description? Event planning for a festival and various smaller events. I didn’t know it yet, but I was…