What Is Google Clamping Down On? Spring 2024 Updates — Whiteboard Friday

This is not a promise to be made lightly. It’s not, “I’ve got your back until it becomes difficult or inconvenient for me.” It puts us on the hook, without exception. This is a powerful promise, a commitment that can change the life of both parties. Don’t do it lightly, but do it. It’s worth…

How can we reposition SEO as being the foundation of a good website, and not something you can just turn on and forget? Learn more about how to communicate the value of SEO beyond traffic and leads. Post Views: 233

I’ve been sorting data in Excel for years, even before I joined HubSpot in 2011. And considering that content marketing tools often exported unordered data without a logical order, it’s safe to say I know a thing or seven about keeping data tidy in Excel. While Excel and its data-sorting methods have improved over the…

The &num=100 search parameter was recently deprecated. This seemingly small change in a Google search URL parameter is having a massive impact on the SEO industry. In this Whiteboard Friday, Tom Capper explains why the &num=100 parameter was so useful, why Google might have deprecated it, and what tools are doing to work around the…

It’s easy to believe that in some moments, the world is out to get you. This is unlikely. The world hardly knows you exist. There is injustice and trauma and systems of caste. There are tiny pockets of humanity that hold a grudge. But most of the time, in most situations, what happened happened and…

Discover the key findings from a Ziff Davis study on LLM training data and how it can help you improve your efforts to rank for generative search features. Post Views: 173