Think Like a Golfer To Create a Winning Content Strategy
More content always seems better or at least less risky. But what if you played a different strategy? Play as you would in golf — fewest swings of the club wins. Let’s explore.
More content always seems better or at least less risky. But what if you played a different strategy? Play as you would in golf — fewest swings of the club wins. Let’s explore.
Learn about Google updates from this Spring in this Whiteboard Friday with Tom Capper. Post Views: 98
Until just recently, a solar eclipse wasn’t a tourist event. It was the cause of real panic. Two reasons that are worth considering: It was a surprise. They were not predicted. They were unexplained. No one had any idea what was going on. Eliminate surprise and explain the circumstances and panic starts to fade. Post…
Don’t worry—I’ve done the hard work for you and trawled the internet to curate, vet, and categorize 58 affiliate marketing statistics for your delectation. Ok—let’s jump straight in. Learn more Are you looking for statistics on other areas of digital… Read more › Post Views: 44
RIP PDFs? Peace out, PowerPoint? Bye bye, blogs? Familiar content and marketing formats are teetering on the edge of extinction. But, without the ability to predict a winning replacement, how can you evolve for the future? Try these ideas. Post Views: 31
Twitter, now rebranded as X, stands out from all other social media platforms. At least, that’s what my experience of helping dozens of brands with their social media strategy tells me. At its core, X marketing requires conveying ideas in the fewest words, publishing multiple times a day, and actively engaging your audience. As you…
As a content marketer, my top-performing channel for getting new clients is LinkedIn because: a) LinkedIn has over 1 billion users across the globe, 67 million of which are companies, and b) I have learned to use LinkedIn’s features to grow my network and market my services. In fact, I landed HubSpot and other reputable…