The Western Union trap
When the telephone began to gain traction, the monopoly of the time, Western Union, decided to get even better at sending telegrams.
When the telephone began to gain traction, the monopoly of the time, Western Union, decided to get even better at sending telegrams.
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Every founder, leader, sales rep and person on a dating app has heard this. “Bring me the broomstick!” Why did the Wizard ask Dorothy to bring him the broomstick of the Wicked Witch? It’s not because he needed a broomstick. It’s because he wanted Dorothy to go away. If you send someone away to get…