Projects left undone

Plenty of creative pundits are decrying the speed and cost of creating pretty good work with an AI. It can often draw, write and compose as well as a mediocre freelancer, sometimes better. But why were there mediocre freelancers? The system that pushed us to turn our writing into oatmeal and our art into paint…

MozCon is one unforgettable experience that lives and grows with you beyond just the days you spend attending the conference. Read more to find out how to pitch MozCon to your boss. Post Views: 310

Garbage in, garbage out. While that’s certainly true of coding, that now applies to marketers who want to make the most of AI. I’ve written dozens of iterations of the same prompt, refining my query until I could strike the right balance. When used right, AI saves me time on routine tasks and sparks my…

The CRM needs of private equity firms are fundamentally different from those of traditional sales-driven organizations. In an industry where deal flow, relationship intelligence, and portfolio performance are critical, private equity professionals require a CRM beyond simple contact management. They need a centralized system that supports long-term relationship tracking, deal pipeline visibility, investor communications, and…

How do you convince visitors your website is worth their time? There are so many elements that a top-notch landing page design needs, and making those elements the “best” they can be often depends on what your landing page goals are. If you’re looking to up your landing page game, knowing what goes into a…

Of surveyed consumers, 56% have made a purchase from a company after reading their blog, and 10% of marketers who use blogging say it generates the biggest return on investment.   If you’re writing a blog for a business, those stats make blog SEO a pretty big deal. Whenever I approach a post, I keep…