There isn’t much of a correlation between how fast you swim and how much energy you put into it. In fact, drowning people burn plenty of calories but they don’t go anywhere. When we’re confronting a new problem, more effort might not be the answer. It could be that we benefit by staying calm and…

HubSpot’s Marketing Hub is a comprehensive marketing automation platform that helps businesses generate leads, automate campaigns, measure marketing performance, and more — all powered by HubSpot’s AI. With 82% of marketers reporting that HubSpot increased their lead generation, the platform has proven its effectiveness across businesses of all sizes. This guide provides current pricing information…

HubSpot’s Operations Hub is designed for teams who want to streamline operations and unlock new growth opportunities for their business. Whether you’re syncing apps, building efficient workflows, or governing complex datasets, Operations Hub helps you transform operations into a growth engine. 83% of businesses saw an increase in revenue in the first 12 months using…

Your hotel already has a lot to manage in its tech stack. Between your PMS, CRS, and booking engine, it’s easy to lose sight of exactly what’s driving revenue — not to mention the frustration of losing commissions to OTAs. Using a CRM ensures you can pinpoint revenue sources, calculate ROI, and most importantly, foster…

Water, electricity, and heat are complicated enough. Add the responsibility of regulations and customer relations, and utilities companies are set up for some complex challenges. Managing customer relationships, responding quickly to outages, integrating billing systems, and maintaining regulatory compliance — a customer relationship management system (CRM) for utilities can make these things easier. In a…

What’s possible and what’s required? It’s still surprising to me that some of these ideas aren’t widely held, because they seem so clear to me: Skill is a choice. Talent is overrated, and if we choose to get better at something, we probably can. Responsibility is a privilege. It’s not given to us, it’s taken….

In this edition of our educational Next Level series, Meghan covers practical strategies for analyzing whether AIOs are worth going after, how to redefine success, and how to adjust your content strategy in an ever-changing SERP landscape.

The CRM needs of private equity firms are fundamentally different from those of traditional sales-driven organizations. In an industry where deal flow, relationship intelligence, and portfolio performance are critical, private equity professionals require a CRM beyond simple contact management. They need a centralized system that supports long-term relationship tracking, deal pipeline visibility, investor communications, and…

Government agencies face unprecedented challenges in managing citizen relationships, delivering public services, and maintaining transparency while ensuring data security and regulatory compliance. As a result, government organizations require sophisticated tools to manage complex stakeholder relationships while adhering to strict compliance requirements. This comprehensive guide examines the top CRM solutions tailored for government organizations, featuring detailed…

Running a staffing agency means juggling a lot of moving pieces. You manage thousands of candidate profiles, build relationships with clients across different industries, track placements through complex pipelines, and stay on top of employment compliance. It‘s a lot, and traditional CRMs often don’t cut it for the unique challenges staffing professionals face daily. That’s…