It’s been awhile… Coconut Cult is a new sort of probiotic magic that’s actually delicious (the chocolate is great, the strawberry is magnificent). A tablespoon a day, try it for a week. You have 38 trillion gut bacteria (!) so you might as well make them happy. This is the best gluten-free ramen I’ve ever…

It is impossible to make a perpetual motion machine, you’ll waste your time if you try. It is possible to write a book of poetry that will sell 10 million copies. It is unlikely, it probably won’t happen, but it is possible. Science and innovation and creativity engage with the possible. Possible means “might.” It…

Still chasing traffic that doesn’t convert? Learn how luxury brands doubled revenue by aligning SEO with audience intent across search and social platforms.

Learn a powerful, low-risk strategy to boost your SEO by leveraging existing communities, saving you the immense effort of building one from scratch. Watch as Erin Simmons shares a practical framework for building brand authority, earning trust, and creating more relevant content that connects with your audience

Large organizations are purpose-built to do what they do, under prevailing conditions. People are hired, assets are acquired, measurements are put in place–all to optimize what’s happening right here and right now. In 1929, 200 million telegrams were sent. The wiring, technology, staffing, real estate holdings and marketing of Western Union were all optimized around…

SEO is still essential for brands to show up in these answers, but visibility now depends on more than rankings. What matters is whether your brand and content are trusted and structured enough to be mentioned or cited. This is… Read more ›

Don’t swallow Polonium-210. You won’t last long, and it won’t be pleasant. There are poisons all around us. The arsenic in your rice, the drain cleaner under your sink. Alas, some poisons are impossible to avoid, and it’s not productive to live a life that’s poison-free. But it might be worth considering three questions when…

If someone snuck into my closet and switched out one brand of sneakers for a similar model from another company, it wouldn’t bother me much. Popular cars like the Camry, the Civic and the Elantra don’t have raving fans the way the Mini or the Rivian do. Go to the rental car counter and take…

There are some lessons you only learn when life hits you hard. This week’s master stared down the loss of his business — “All of Q4 was the biggest punch in the face for me that year. It was the most stressed I’ve ever been in my life.” — and came out the other side…

If 1,000 people toss a fair coin three times, 125 of them will get three heads in a row. Perfect score. And 125 will lose every time. We probably shouldn’t give the winners too much credit. Actually, the real work is deciding which games to play and which results are worthy of trust and respect…