Everyone is always doing their best. Given their situation, priorities, and awareness (the circumstances), people make choices. If we want to change how others respond, we need to change their circumstances and how they see their options.
Often, the things we want the most aren’t directly related to the things we need. In fact, they might be very similar to things we already have. Wants are fueled by stories, and stories come from culture and connection and marketing, not from our actual physical or spiritual needs.
Duplicate content is a pretty common issue, and it can often be a bit confusing. What is it? How is it determined? Why are certain pages on my site being flagged as duplicates? And most importantly, how do I resolve these issues? Find the answers to all these questions and more in this week’s Whiteboard…
Don’t play games you can’t win. If the deck is stacked against you, a smart option is to go to a different table and play with a different deck. The dominant system wants you to wait to get picked. It indoctrinates people, again and again, in accepting its hegemony and insight and wisdom, so that…
One sort of delusion is believing that we’re smart and skilled simply because we got lucky. This perpetuates a cycle of bad decisions that just happened to lead to good outcomes, and causes people to confuse their wins with hard-earned skill. Often, when someone successful in one field (where they compounded an early lead) moves…
We know that AI assistants like ChatGPT access search indices, like Google and Bing, to retrieve URLs for their response. But how, exactly? To find out, we’ve run a series of experiments looking at the relationship between the URLs cited… Read more ›
These are the 100 most cited domains, along with their number of mentions. The top domains cited in AI Mode are Wikipedia, YouTube, Google’s blog, Reddit, and Google itself. With so many mentions of YouTube, their own blog, and themselves,… Read more ›
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Small business owners are all saying the same thing: “My website traffic is tanking, and the stuff that used to work just doesn‘t anymore.” And they’re right. Nearly 60% of searches don’t end in a click — people are getting answers from AI and never visiting your site. But here‘s what’s crazy: The same AI…