To choose the right KPIs: There are an almost infinite number of KPIs, often varying in small details (like how they’re measured, or subtle differences in definition). Many KPIs also have overlapping audiences (SEOs and content marketers may track very…
Study the Ace Hardware playbook and build an experience at the local business you’re running or marketing that customers love to remember, share, and even champion! Post Views: 70
I’d venture to guess you get tons of emails in your inbox every day. From coupons to daily deal sites to family invites, it’s a lot to sift through—and you’ll likely only click if an email has one of the best subject lines to capture your attention. According to HubSpot Research, 65% of surveyed marketers…
Did you know thousands of publishers benefit every day from a recurring cash inflow by partnering up with other companies via affiliate programs? I sure didn’t until I started writing this article. Affiliate marketing is one of the best ways to monetize your blog, especially when you don’t sell products or services. Joining an affiliate…
The digital marketing software market is valued at $60.3 billion. And it’s expected to grow at a compound annual growth rate of 15.5% over the next decade. With a plethora of digital marketing tools in the market, choosing the right ones can be a daunting task. However, it’s essential to invest in the best tools…
Don’t sabotage your year by blaming yourself or your team for something that isn’t working well or punishing everybody with an “improvement” plan. Instead, take this less-traveled path to success. Post Views: 110
Headlines have enormous power. They must attract and convince visitors to consume your content. And they have only a few words to accomplish that. To help with this great responsibility, follow this seven-step process and bonus tips. Post Views: 62