I Reviewed the Best AI Search Engines for 2025

If you’re a graphic designer, I have to give you praise because, without your creativity and your keen eye for design, it would be a struggle for marketing to create campaigns that catch their audience’s attention. And what better way to show my appreciation to graphic designers than to write a post with helpful graphic…

A picky customer is oppositional. Whatever you offer, they want something (slightly) different. A particular customer is easy to delight. They tell you what they want, and that’s what they want. We get to choose who we’re here for. Post Views: 192

Years ago, I had an idea to launch a line of region-specific board games. I knew there was a market for games that celebrated local culture and heritage. I was so excited about the concept and couldn’t wait to get started. But my idea never took off. Why? Because I didn‘t have a plan. I…

When organizations reach scale, digital interactions belie our expectation that someone in charge actually gives a damn. Once there’s math to do, the CFO does the math. It quickly reveals that no, the search engine shouldn’t bother having a customer support team. That UPS or Fedex should simply hang up on you if your package…

Kids grow up with innate curiosity. It’s the hardwired instinct that permits us to walk, talk and survive long before we get to school. And at school, the industrial imperative prizes rigor over just about everything else. Obedience, detail orientation and system compliance are the unstated goals. Curiosity is supposed to fend for itself, apparently….

To effectively lead a marketing team, you must know your top goals. Whether your goal is to increase revenue or improve your customers’ understanding of your products, starting with a clear objective helps you create a sound marketing strategy for 2023 and beyond. But sometimes, you may struggle to identify the most important goals for…