How Volatile Are Search Results? — Whiteboard Friday
How volatile are organic search rankings day to day? Tom dives into data he captured using STAT to answer this question.
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“We’re thinking of having a holiday every year where kids of all ages go door to door unescorted and beg for candy, and adults dress up in expensive and revealing costumes and get drunk. Would you be likely to participate?” It’s not really a helpful question. (Yes, Halloween is mostly dumb, but it’s clearly popular)….