How much does it cost to get a new customer?
How much do you make from every interaction with that customer?
How long does the customer stick around?
How many new customers will existing customers bring you over time?
Earning the trust of prospective customers can be a struggle. Before you can even begin to expect to earn their business, you need to demonstrate your ability to deliver on what your product or service promises. Sure, you could say that you’re great at X or that you’re way ahead of the competition when it…
I work in and around SEO on a daily basis. And although I’m on the content creation side of things, I can tell you with certainty that SEO budgets impact every part of the process. It’s obvious to me when companies have a clear SEO budget and when they don’t. The ones that do have…
Take five minutes to dig into the 525,600 minutes that made up 2023 for marketers and what should happen with that time next year. Post Views: 92
Have you ever wondered why you think and behave the way you do? Or why you seem to clash with certain people while effortlessly connecting with others? The answer may lie in your personality type. And as someone who has always been introspective, I’ve found personality tests to be powerful tools for boosting self-awareness, self-discovery,…
Ghosts from marketers’ past and present pop up again and disrupt the magic until an authentic guy appears in this Content Marketing Institute poetic tradition. Post Views: 72
Ever wonder what the most successful agencies did differently than everyone else? Was it luck, skill, hard work, the industry they chose, or something else? Through my consulting work at Revenue Boost, I’ve worked with and taught over 400+ agencies how to scale their business. From this, I’ve seen consistent patterns & traits in the…