Let’s explore three common mistakes and how you can fix them. Believing everything ChatGPT says is never a good idea, but believing answers to questions it doesn’t have data to answer is a recipe for disaster. For example, here’s me…
Wish your content led to more sales? Use these emotion-driven SEO tactics to create people-first content that sells. Post Views: 63
Whether you’re looking to level up your paid search expertise or earn a certification to boost your industry credibility, pay-per-click (PPC) advertising courses are a great way to learn and to grow your career. Even if you aren’t a PPC specialist or you’re new to digital marketing, well-rounded marketers should at least know the fundamentals…
They’re a gift that lasts forever, because your friend will remember what they learned and how they felt… and they can keep it on their bookshelf or hard drive as a reminder in case they forget… Amazon chose This is Strategy for a Kindle deal today. It’s only $4. Also, the Strategy Deck continues to…
If you’re anything like me, you’re consistently working out of at least 20 browser tabs, four journals, a yellow legal pad or two, and myriad Post-it notes stuck around your computer monitor. To the average director, it’s nothing short of chaos, but to the regular blogger—it’s evidence of a (desperate) need for an editorial calendar….
PageRank was created by Google co-founders Sergey Brin and Larry Page in 1997 when they were at Stanford University, and the name is a reference to both Larry Page and the term “webpage.” In many ways, it’s similar to a… Read more › Post Views: 111
Bananas are (slightly) radioactive. The banana equivalent dose (BED) is a measurement of radiation. It’s definitely not enough to hurt you. When we think about risk, the BED is a useful way to find perspective. Is the exposure this new thing will cause on the order of a banana? If so, perhaps we shouldn’t worry…