Analysis = Facts + Interpretation
If you fail to show us the facts, it’s difficult to accept your analysis.
While it’s tempting to simply share an interpretation of what’s happening, credibility and persuasion are based on showing your work.
If you fail to show us the facts, it’s difficult to accept your analysis.
While it’s tempting to simply share an interpretation of what’s happening, credibility and persuasion are based on showing your work.
I’m optimistic about the future of SEO, and I want everyone who reads this to feel the same. Of course, I can’t deny that things are changing, and I’m preparing for many major shifts over the next few years regarding AI and the future of SEO. Advancements like Google’s integration of generative AI into search…
Nostalgia marketing is the advertising equivalent of comfort food. In a time where most marketing focuses heavily on the future, nostalgic commercials and ads transport us back to a simpler place where our current problems don’t matter. Instead of anticipating the next great thing, nostalgia marketing urges us to focus on what we already know…
That’s the first part of the confusion. It’s a group of people who can’t decide what the thing they do is supposed to be. Is it: Advertising Publicity Increasing retail distribution Direct and measured response SEO Making the logo pretty Wholesale and trade relationships Maintaining the status quo and not screwing up Keeping the website…
Be intentional when crafting your local business FAQ pages. A little more love for FAQs is worth the time, and the effort it takes to provide valuable insights for your team. Post Views: 195
Uncover 30 different types of images your local business can use online to demonstrate E-E-A-T to both Google and potential customers. Post Views: 198
If you want to nurture great content talent, let them focus on creating — not just constructing content (with or without an AI assistant). OpenAI did it. Here’s how you can, too. Post Views: 72
I’m optimistic about the future of SEO, and I want everyone who reads this to feel the same. Of course, I can’t deny that things are changing, and I’m preparing for many major shifts over the next few years regarding AI and the future of SEO. Advancements like Google’s integration of generative AI into search…
Nostalgia marketing is the advertising equivalent of comfort food. In a time where most marketing focuses heavily on the future, nostalgic commercials and ads transport us back to a simpler place where our current problems don’t matter. Instead of anticipating the next great thing, nostalgia marketing urges us to focus on what we already know…
That’s the first part of the confusion. It’s a group of people who can’t decide what the thing they do is supposed to be. Is it: Advertising Publicity Increasing retail distribution Direct and measured response SEO Making the logo pretty Wholesale and trade relationships Maintaining the status quo and not screwing up Keeping the website…
Be intentional when crafting your local business FAQ pages. A little more love for FAQs is worth the time, and the effort it takes to provide valuable insights for your team. Post Views: 195
Uncover 30 different types of images your local business can use online to demonstrate E-E-A-T to both Google and potential customers. Post Views: 198
If you want to nurture great content talent, let them focus on creating — not just constructing content (with or without an AI assistant). OpenAI did it. Here’s how you can, too. Post Views: 72
I’m optimistic about the future of SEO, and I want everyone who reads this to feel the same. Of course, I can’t deny that things are changing, and I’m preparing for many major shifts over the next few years regarding AI and the future of SEO. Advancements like Google’s integration of generative AI into search…
Nostalgia marketing is the advertising equivalent of comfort food. In a time where most marketing focuses heavily on the future, nostalgic commercials and ads transport us back to a simpler place where our current problems don’t matter. Instead of anticipating the next great thing, nostalgia marketing urges us to focus on what we already know…