Is TikTok’s Clock Ticking? 7 Answers to TikTok Ban Questions

You spend a lot of resources on the content published on your brand’s site. Why not get a credibility boost and a wider audience for it? Put on your PR hat (or get with the PR team) and get pitching with these tips. Post Views: 258

This is not a promise to be made lightly. It’s not, “I’ve got your back until it becomes difficult or inconvenient for me.” It puts us on the hook, without exception. This is a powerful promise, a commitment that can change the life of both parties. Don’t do it lightly, but do it. It’s worth…

The intentional, noticed choices are obvious. “Vanilla or chocolate?” But most of the choices we live with are unseen. They’re expensive, challenging and invisible. When we plan an event with an outdoor component, we’re choosing to be anxious about the weather in the week leading up to the big day. When we buy something with…

Your brand’s stories create value and trust for audiences and customers. But if no one believes in your storytellers, is the story even worth telling? Here’s how to build trust in both. Post Views: 219

In this article, we’re looking specifically at the costs and budgets associated with AI content. How much does AI content cost? Are companies investing more, or less? AI-generated content is 4.7x cheaper than human-written content. The average cost per AI-generated… Read more › Post Views: 112

  Here are the top takeaways: There were also a few surprises: Overview Here’s how annual salaries broke down across our respondents: According to the SEOs we polled, most of them learned SEO on the job or were self-taught.  Most… Read more › Post Views: 295