Marketing in 2024: AI, Brand, and the End of Social Media?
Take five minutes to dig into the 525,600 minutes that made up 2023 for marketers and what should happen with that time next year.
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Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Sometimes people start podcasts out of curiosity, the need to flex a creative muscle, or the drive to tell their story. But what happens after that initial experiment can be powerful: podcasting can create…
What Are Content Managers, and How Do You Become One?
As a writer exploring the world of content management, I found myself asking the same questions you might be grappling with right now: What does a content manager really do? How is it different from being a content writer? And most importantly, could this be my next career move? After weeks of digging into the…
How an Entertainment Strategy Helps You Cut Through the White Noise
This week’s master is always down for some fun, and he’s got the receipts to show it. “The most fun brand in the world hired us to make them fun,” he grins. “We’re certified fun and we can prove it.” Case in point: When I asked Chandler Quintin for an interview, I failed to mention…
“Be yourself”
Really? Which self? The self you were when you were two years old, almost out of diapers? The self you were when you were screaming with the fans at the big game? The self you were after a long night? How about this: Become the self you’d be proud to be. Hang out with people…
Twenty questions
Your next project might feel like a calling, but it’s a choice. A choice that will have an impact on each day you spend on it. There are no right answers here, but before you fall in love with a business or an organization, it may pay to think about these and other options that…
The lazy jugglers
The best jugglers don’t seem to be trying very hard. That’s because they understand what the work involves, and they don’t confuse effort with results. Some approaches to keep in mind: Focus on the work at hand Don’t take on more than you can handle Establish a spec, and ignore perfection Throws are far more…