What I Learned From Analyzing Google’s AI Mode Patent

Perhaps you create spreadsheets to collect data, track campaigns, or organize weekly assignments. But have you ever thought about using spreadsheets to make a calendar? If not, let me tell you why Google Sheets is the perfect tool for your content calendar. If you often work on campaigns for different clients, creating individual calendars in…

No important movie has ever been a solo project. While we can see a director’s point of view from movie to movie, the collaborative nature of the work is evident. Actors, cinematographers and musicians all change what we see. And because of the huge amount of time and money involved, compromise (and the resistance to…

There is always room for someone who really knows their way around an industry, a technology or a problem. That’s what agents, agencies and organizers do. The hard part isn’t in finding people who will value true on-the-ground expertise. The hard part is actually earning it and maintaining it. As long as there are folks…

Struggling to convert with BoFu content? Learn how to align teams, leverage AI, and use internal insights to boost conversions with proven workflows and templates. Post Views: 68

When I first heard I had to write about D2C marketing, I did what many professionals do when presented with something they know nothing about — I quietly panicked and then asked ChatGPT. To my surprise, however, I learned D2C marketing isn’t as foreign to me as I thought. And it likely isn’t to you,…

Many brands use email marketing for lead nurturing, relationship building, and customer acquisition. Healthcare brands are not an exception. While recent statistics put email ROI at $36 for every dollar spent, knowing how to craft your healthcare email is key to unlocking this monetary value. I’ll share 15 of my favorite healthcare emails in this…