Four-word advice
When there’s a complex situation that feels foreboding, you might need a manual, a coach and even a system to move forward.
Or, it’s possible you simply need someone to tell you, “you’ll figure it out.”
When there’s a complex situation that feels foreboding, you might need a manual, a coach and even a system to move forward.
Or, it’s possible you simply need someone to tell you, “you’ll figure it out.”
Two hundred years ago, there were a lot of violinists. Many made a living at it. If you were of means and wanted to hear music, your best option was to hire someone to play it for you. Of course, the invention of the phonograph and the radio changed all of that. Now, one great…
Teachers and organizations benefit from both, but they’re not the same. Engagement is the delight we have when we lean into the process. Engagement happens when social media is optimized for maximum focus, and it also can be seen in a student who’s in sync with a teacher who cares. Enrollment is a commitment to…
When it slams into your house and destroys it, we’re likely to pursue one of two lines of thinking: –How did I cause this? What choices did I make, what mistakes did I permit, why did I deserve to have this damage, or who can I blame? –Well, that happened, now what should I do?…
Every competitor faces pressure, and it varies by industry, consumer/investor segment and geography. This applies to services, products, ideas, organizations, jobs… whenever there’s a choice and a market. The pressure might push you to be: Cheaper Simpler Dumber More short term Easier Coarse More convenient Hyped But it’s also possible to choose a marketplace that…
Pop songs are 200 seconds long because the mechanical properties of 78 and 45 rpm records can deliver one song with decent fidelity of that length. They can’t handle ten minutes, and one minute is too short to charge for. The number of books carried by a local bookstore was the right amount to balance…
What does the Super Bowl ad game mean for marketers? Don’t let it be just a spectator sport. Contemplate these two questions to boost your B2B marketing — no matter the size of your budget. Post Views: 292