How To Prepare for the Future of SEO: 17 Tips From Lily Ray

On the hunt for a new job in content and marketing? You know the drill. Create compelling content that attracts a target audience. But that’s not so easy to do. Follow this advice to make it a little easier. Post Views: 133

In just about every group, people decide in advance how they’ll show up when it comes to learning, to winning and to responding to opportunities. They’re wearing a hat with a label, and over time, it’s not hard to recognize. This can change based on pedagogy, social conditions and the juxtaposition of status roles, but…

Discover the key findings from a Ziff Davis study on LLM training data and how it can help you improve your efforts to rank for generative search features. Post Views: 20

In college, I took an advertising class. It taught me what I needed to know about traditional advertising, but the social media portion wasn’t as expansive. When we covered Facebook Advertising, for example, I found it difficult to follow along with a lack of examples and the lofty overview of content. Because of that, I…

No matter what type of business I’ve worked for over the years, my team has always stressed the importance of a marketing calendar — and then never made one. A marketing calendar is essential to keeping a team organized and productive, but creating and maintaining one can be intimidating without the right guidance. So, if…

Plain language brings a power too few decision-makers appreciate. This study proves that clear communication can attract a B2B audience and make them more likely to convert. Plus, get the resulting data-driven writing tips. Post Views: 155