How Pipedrive Increased Organic Sign-Ups by 33% with BOFU Content
Pipedrive revamped its SEO strategy to prioritize bottom-of-funnel content. Read the case study to learn how the SaaS firm increased sign-ups by 33%.
Pipedrive revamped its SEO strategy to prioritize bottom-of-funnel content. Read the case study to learn how the SaaS firm increased sign-ups by 33%.
If we take a big enough dataset… Add to it machine learning and autotune and the race to fit in and reach the masses… We end up with a relentless march toward mediocrity. Mediocre is another word for average. It has always happened as industries matured (whether it’s Motown or blenders). But then, often, a…
The draft is in — and the writer didn’t understand the assignment. Or an executive writes a story and expects you to publish their work, but it’s just not good. When a standard edit isn’t enough, try one of these two approaches to save bad content. Post Views: 220
You might be both. In big organizations, project management is a distinct skill. It involves timekeeping, record keeping and organization. The project manager knows the budget and the deadline, and ensures that constituents stay in sync. This is the construction coordinator and the movie producer. The product manager, on the other hand, makes decisions about…
Access to information used to be scarce. We ranked college libraries on how many books they had, and time at the microfilm reader was booked in advance. Today, if there’s something I don’t know, it’s almost certainly because I haven’t cared enough to find out. I don’t understand molecular biology, the history of Sardinia or…
In the fiercely competitive landscape of online lifestyle and e-commerce brands, where promoting numerous products puts you in direct competition with retail giants like Amazon and Walmart, small businesses often face a daunting challenge. Enter SEO for Pinterest, an underrated yet effective strategy that empowers consumer brands to connect with customers and boost revenue through…
AI agents are going to overhaul the way we think about buying and selling. Uber already did this in a small way. They organized the drivers, and now they organize the riders. Hailing a cab was already sort of anonymous, but with competition and structure, AI will continue to get better at finding the right…