Which Matters More: The Story or the Storyteller?

Feeling stuck at work is never easy, especially when tasked with unfamiliar challenges. Learn practical strategies to navigate uncertainty, manage anxiety, and take confident action in this blog post. Post Views: 68

If you’re noticing some droopy shoulders around the office or in your Zoom meeting, it’s time to plan a team outing. It’s fun and a great way for team members to bond and get to know one another outside of the work desks and joint tasks. But how do you find ideas for a great…

One of the unmentioned causes of division in much of our culture happens because of the shift in expectations and rules when we begin to live in close proximity to one another. In a non-crowded setting, the default is independence. The expectation is that you can drive as fast as you like, do whatever you…

Do you celebrate International Cat Day, Pizza Day, or Talk Like a Pirate Day? There are so many observance days worldwide that we, as marketers, can use to share content relevant to our industries. But odds are, you probably don’t acknowledge these days until you see your favorite brand posting about it. That‘s why I’ve…

Excel is a powerful spreadsheet program from Microsoft that makes it easy to work with numbers and other values. While Excel contains a lot of power, it’s also quite useful for simple addition, subtraction, multiplication, and division. In fact, Excel’s simple formulas make it easy to add and subtract numbers and cell values without breaking…

Marketers frequently measure the time a consumer spends with content as a proxy for trust. The more time spent with the content, the deeper the trust in the content or brand. That’s a big mistake. Find out why. Post Views: 66