We had a year full of learnings from all of our Whiteboard Friday presenters. In case you missed them, here are the top 10 episodes from this year!

Landing pages are one of the most important elements of lead generation. But they’re only effective if you know what to put on a landing page to begin with. It’s common to put more attention and resources into your main website and product pages, but landing pages are the most direct way to convert a…

The word “guerrilla,” in its written form, looks pretty intense. It conjures images of rebellion and conflict. Put it next to the term “marketing,” which makes many people ask, “Huh?” But guerrilla marketing isn‘t some sort of combative form of communication. In fact, it’s actually a very unconventional form of marketing in that it raises…

Programmatic SEO: Is it one heck of a challenge or something you can master in three hours? Do you need a specific toolkit, or will a basic understanding of Google Sheets suffice? And most importantly, how do you tackle programmatic SEO if you’ve never done it before? These are all valid questions — and I’m…

Every day matters. It seems like a waste to spend one as a to-do list item on someone else’s agenda. It’s easy to become so focused on checking the boxes that we forget that there are people involved. Peers, colleagues and friends that with something human to offer, if we only cared enough to connect.

Learn about the most recent local search developments of 2023 to get ready for the year ahead.

Working from home is a gift, right up until the cat throws up on your computer. And your neighbor, who you can only assume is building a time machine, starts firing up all sorts of power tools. In those moments, remote work life feels more like a punishment than a miracle. Remote work poses different…

91% of people want to see more video marketing efforts from brands — but knowing where to start can be intimidating. We’re sharing 22 video marketing examples and advertisements from the past two years to help inspire you. Expect impactful stories from real people, quirky TikTok clips, interactive video ads, and more. Go grab some…

For more than 32 million people, Slack has become the tool they open first thing in the morning to get the workday started. And it’s become the leader of the team collaboration industry, simplifying people’s work and boosting their productivity. But not everyone is completely elated with Slack. And if you’re concerned by some of…

My building had an elevator problem. The management company sent everyone this note: Please be advised we have been experiencing intermittent issues with the elevator. Our priority is your safety, and we are taking immediate action to address the situation. After a thorough investigation by our electrician, it has been identified that there may be…