Google’s Surgical Strike on Reputation Abuse
Discover the aftermath of Google’s targeted crackdown on reputation abuse. Analyze significant losses, identify patterns, and investigate the impact it has had on major brands.
Discover the aftermath of Google’s targeted crackdown on reputation abuse. Analyze significant losses, identify patterns, and investigate the impact it has had on major brands.
When it comes to PowerPoint presentation design, there’s no shortage of avenues you can take. While all that choice — colors, formats, visuals, fonts — can feel liberating, it‘s important that you’re careful in your selection as not all design combinations add up to success. In this blog post, I’m sharing some of my favorite…
A conference website is a powerful way to generate buzz about your event, answer commonly asked questions, and boost ticket sales and attendance. Since 2020, the majority of events have been hosted virtually — and this trend will likely continue in 2022 and beyond. In fact, the global virtual events industry is expected to grow…
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Running content strategy for B2B SaaS companies taught me that a digital marketing strategy for startups can’t just copy enterprise playbooks. Content calendars, lead-scoring models, and expensive ABM campaigns? They fell apart when applied to early-stage businesses with tight budgets and small teams. After working with several startups, I’ve seen exactly which scrappy marketing tactics…
You can make your own GPT. But what can a custom version of ChatGPT do for your brand? And what non-GPT thing do you need to make it really work? Post Views: 163
TikTok popped back in the news last week with a U.S. appellate court ruling on requiring China-owned ByteDance to divest itself of the app or face a ban. Will U.S. users lose access on Jan. 19? Should that change your content and marketing plans? Post Views: 71