Forget Resolutions; What’s Your Word for 2024?
Selecting a word for 2024 can work better than making resolutions. The word becomes a theme or intention rather than a set of rules you will likely break. Here’s an option for marketers in 2024.
Selecting a word for 2024 can work better than making resolutions. The word becomes a theme or intention rather than a set of rules you will likely break. Here’s an option for marketers in 2024.
Reached the end of your high-intent keyword list? Discover advanced SEO strategies to identify untapped opportunities and amplify organic traffic. Post Views: 172
They’re not the same thing. Hope can fuel us. Hope can be refilled. Hope opens the door to possibility. Expectations, on the other hand, are a trap. They make us brittle and lead to disappointment. When we raise our hopes and lower our expectations, we establish a resilient way forward. Post Views: 199
If you’ve ever been to a stunning, interactive website that makes you simultaneously want to throw confetti in the air and share it with your friends, there’s a good chance it was built with JavaScript. In fact, any site that uses Google Analytics (and other tracking tools) or features interactive elements or web applications also…
Personalized experiences are becoming increasingly important to customers — and marketers are listening. Just look at Imañya James, a product and marketing specialist for the widely regarded skincare brand Topicals. She’s appeared in many of the brand’s campaigns herself, demonstrating first-hand how products work, sharing recommendations, progression photos, and usage tips. I’m increasingly impressed by…
In the ideal world, credentials would be awarded to all experts, and withdrawn from all charlatans. But they don’t always line up as neatly as that. An expert is someone who can keep a promise. Point to the results that demonstrate your skill and understanding and commitment and we’ll treat you as an expert. Credentials,…
Navigating through the world of business can be chaotic. At the time of this publication in November 2023, global economic growth is expected to remain weak for an undefined amount of time. However, certain rules of marketing remain steadfast to guide businesses towards success in any environment. These universal laws are the anchors that keep…