How to Maximize Brand Visibility With Employee-Generated Content

Study the Ace Hardware playbook and build an experience at the local business you’re running or marketing that customers love to remember, share, and even champion! Post Views: 119

Last year, I received an email from my “bank” alerting me to suspicious activity on my account. The layout and logo matched other official communications I had received from the bank, and I was naturally alarmed. But a few things just didn’t add up. Instead of using my name, it addressed me as “Dear valued…

Do your content marketing peers use terms that aren’t familiar to you? Do you know the difference between a content marketing strategy, content strategy, and content mission? Read on and bookmark this go-to glossary. Post Views: 114

Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success. Employers in today’s global…

A manual I recently read listed the “cons” of having a meeting virtually: Limits options for engagement Engagement can be less meaningful At home distractions More difficult to read body language and ensure participants are engaged Technical difficulties can impact the quality of the training To be accurate, every one of these points should have…