Carving a Career in SEO — How NOT to Get Taken for a Ride

Conducting your first migration or looking to improve your workflow? Learn how to prevent issues and ensure success during website migrations Post Views: 169

You’ve made it through multiple rounds of interviews, the hiring team has selected you as their top candidate, and they’ve made you an offer. But you aren’t quite satisfied with all of the terms. This is where a counteroffer comes in. Counteroffers are expected. If you haven’t written a counteroffer email before or feel like…

What do you think makes for an engaging video? I used to think that any video under 10 minutes couldn’t offer real value or be truly engaging. Short videos? Those were for people with short attention spans. Then, I stumbled upon a four-minute video about productivity hacks. I almost scrolled past it, but something about…

Bananas are (slightly) radioactive. The banana equivalent dose (BED) is a measurement of radiation. It’s definitely not enough to hurt you. When we think about risk, the BED is a useful way to find perspective. Is the exposure this new thing will cause on the order of a banana? If so, perhaps we shouldn’t worry…

In this week’s episode of Whiteboard Friday, Chima walks through what you can do before, during, and after your research process to ensure you’re creating elevated and relevant content within your topic clusters. Post Views: 92

Since May 2024, Google’s AI Overviews (aka SGE) have reshaped the SEO world as we know it. While content quality has always mattered, the stakes are now higher than ever as content must be not only informative and unique, but also easily digestible by Google’s AI. This shift leaves a big question: What happens to…