Actionable AI — Whiteboard Friday

If you’re like millions of other users, you use Excel spreadsheets to plan your budgets, track sales or expenses, and organize all sorts of data. You may even use Excel to work with private or confidential information. If you have data in a spreadsheet that you don’t want just anyone else to see, you can…

I have a confession: I’m a chronic review reader. I start every purchase with a Google search. I rely on content — both from reviewers and from companies themselves — to make my final decision. So, here’s what I know firsthand: Shoppers are looking for different types of content at different stages of the buyer’s…

My first marketing job was as a contract writer for an agency on the opposite side of the world. This also happened to be my first “real” job and, consequently, my first experience of remote work. Since then, I’ve worked with several other companies across multiple time zones and, as a result, experienced everything remote…

In action movies, there’s a lot of leaping. Brave shifts in which the hero gets from here to there, all at once. It’s easy to imagine that sudden leaps are how we make our impact. This is blog post #9000 (give or take). When did the leap happen? It wasn’t an external leap. The first…

Which was not the first time I saw us being criticized for the accuracy of our search volume metric. But here’s the kicker… There’s NO SUCH THING as an accurate search volume: I already published a pretty detailed article about… Read more › Post Views: 172

For those embarking on a website migration, keep in mind the importance of meticulous planning coupled with flexibility and constant communication with stakeholders. This will let your migration unlock new potential and achieve unparalleled growth. Post Views: 174