5+ Real Ways AI Can Benefit Your Content and Marketing Today

Real estate professionals face unique challenges when it comes to staying top-of-mind with clients, nurturing leads through long sales cycles, and managing relationships with both buyers and sellers simultaneously. Email marketing addresses these challenges by enabling agents and brokerages to deliver personalized property listings, market updates, and timely follow-ups that keep prospects engaged throughout their…

As many of my readers get ready for a long weekend, here are two of my books now on discount at Amazon–for another few days. This is Strategy is 90% off on the Kindle. $3! And This is Marketing is discounted as well. If you’ve read or listened to either one, here’s a new AI…

As a consumer, I often feel overwhelmed by the sheer number of brands trying to get me to try their service or purchase a product. However, as a marketer, I can recognize that the best call-to-action examples are the ones that give me a reason to take that step — either by offering me something…

Which group of adjectives best describe your preferred marketing goals for the year: Innovative, impactful, and sustainable, or faster, cheaper, and relentless? Here’s how to move with intention toward the better choice. Post Views: 182

What we know right now: TikTok will be banned this Sunday, January 19th if it doesn’t demonstrate a willingness to divest from ByteDance, it’s Chinese-owned parent company… Unless the Supreme Court agrees with TikTok that its previous ruling infringes on freedom of speech. The justices pushed back on TikTok’s stance that its ban infringes on…

Creating an email newsletter is one of the most effective ways to provide value to your customers, drive them to buy more products, and encourage them to keep engaging with your brand. Overall, newsletters are a staple in any high-performing email marketing strategy. They also have a significant ROI. On average, brands get back $36…